Grok Pricing 2026: Free, SuperGrok, Plus & Business

Grok pricing is easy to understand at the headline level and much harder to predict at the usage level. SpaceXAI publishes Free at $0, SuperGrok at $30 per month, SuperGrok Plus at $100 per month and Grok Business at $30 per user per month. Enterprise is custom. The public comparison also includes SuperGrok Lite and SuperGrok Heavy, but their numerical prices are not exposed in the current crawl.

The real pricing question is capacity. Paid plans no longer use isolated daily limits for Chat, Imagine, Voice and Build. Instead, they share one weekly compute pool. A simple text query consumes relatively little, while high-quality video or a long coding session can consume much more. Two people paying the same subscription price can therefore experience very different effective limits.

Grok pricing at a glance

Free: $0

Grok Free includes real-time web and X search, Voice, connectors and access to Grok Build within free limits. It is a meaningful evaluation tier because users can test Grok's most distinctive workflow—current web and X research—without entering a paid subscription.

Free capacity is lower than paid tiers and some premium models or media capabilities have reduced access. For casual research and occasional building, however, it can be enough.

SuperGrok Lite

SuperGrok Lite appears in SpaceXAI's current comparison table but the public crawl does not expose its numerical price. SearchSagar therefore leaves it unpriced rather than copying a screenshot, app-store listing or old third-party estimate that may not match current checkout.

If Lite appears inside an account, the live checkout should be treated as authoritative for price, taxes and regional eligibility.

SuperGrok: $30/month

SuperGrok costs $30 per month. The pricing page advertises higher rate limits, frontier-model access, Expert, connectors, Grok Bot and image/video generation.

For most paid individual users, this is the practical starting point. It is best suited to people who outgrow Free but do not routinely need 1080p video or substantially higher weekly usage.

The plan's real value depends on how much of the weekly pool is consumed by text versus media and coding.

SuperGrok Plus: $100/month

SuperGrok Plus costs $100 per month. It includes everything in SuperGrok plus 1080p video creation, significantly higher usage across Chat, Imagine, Voice and Build, faster replies, priority access during peak periods and early features.

The $70 jump from SuperGrok is large. A buyer should justify it from measured usage or a feature requirement rather than simply wanting the highest visible consumer tier.

Video creators and developers running long Build sessions have a stronger case than users who mainly chat and search.

SuperGrok Heavy

Heavy is present in the current comparison table, but the numerical price is not exposed in the public pricing crawl. Grok's FAQ references Heavy yearly invoices, confirming that annual Heavy purchases can exist in some purchase flows.

Without an official current number, SearchSagar treats Heavy as checkout-specific. This protects the article from presenting a stale price as fact.

Grok Business: $30/user/month

Business costs $30 per user per month. It adds team and seat management, consolidated billing, user analytics, role-based access controls and business-oriented privacy.

SpaceXAI states that Business data is not used to train models. That is a meaningful difference from consumer-account data handling.

For a company considering individual SuperGrok accounts, Business is usually the more appropriate comparison because the headline seat price is the same while governance is stronger.

Enterprise: custom

Enterprise uses sales-assisted pricing. It adds SSO, SCIM, custom RBAC, advanced user and audit controls, customer-managed encryption keys, application-level encryption, dedicated onboarding and a dedicated data plane.

Enterprise buyers can also negotiate custom rate limits, volume pricing, data residency and support.

The commercial value is therefore more about governance and infrastructure than simply a larger chat allowance.

How the weekly usage pool works

Since June 2026, paid Grok plans use one shared weekly allowance across Chat, Build, Imagine, Voice and related products. The Usage page shows the percentage consumed and breaks usage down by product.

Different tasks cost different amounts of compute. Chat is relatively light; high-quality video and long coding runs consume substantially more.

The pool resets every week on the schedule shown inside Settings → Usage. It is not a fixed calendar-month bucket.

Why pooled usage can be better

Before the pooled model, a user could hit the limit on Imagine while still having unused Chat capacity. The new system lets the subscriber spend capacity where it matters.

This flexibility is helpful for specialists. A creator can allocate most usage to media; a developer can spend it on Build.

The tradeoff is unpredictability when one expensive workflow consumes the pool faster than expected.

Extra Usage Credits

Paid users can buy Extra Usage Credits after the included weekly allowance is exhausted. Purchases are currently made on the web and the minimum top-up is $5.

Extra credits are added immediately, used after included usage and expire one year after purchase unless otherwise stated.

SpaceXAI says these credits are priced at standard rates, so the effective cost per action is higher than included subscription capacity.

Auto Top Up

Auto Top Up can purchase extra credits automatically when the balance gets low. Users choose a top-up amount and a monthly cap.

This is useful for avoiding interruption but introduces variable spend. A video-heavy creator can consume top-ups much faster than a text-heavy researcher.

Start with a conservative cap and increase only after reviewing actual usage.

When to upgrade instead of topping up

SpaceXAI explicitly says that upgrading is generally better value when users regularly exceed the weekly pool because higher plans provide more included usage at a lower effective rate.

A practical rule is to track top-up spend for four weeks. If recurring top-ups approach the incremental cost of Plus or a higher tier, upgrading deserves consideration.

One unusual production week should not automatically trigger a permanent plan increase.

No universal messages-per-week number

Grok does not publish one permanent prompt count because usage is compute-based. That makes it impossible to say that SuperGrok equals a fixed number of chats or videos.

Model choice, file size, conversation length, video quality and coding duration all affect consumption.

Users should therefore avoid third-party calculators that promise an exact message count without accounting for workload type.

Video usage economics

SuperGrok Plus includes 1080p video, but video is among the most compute-intensive features. A user generating many iterations may exhaust capacity even when ordinary chat use is light.

Measure cost per accepted final clip rather than per generated clip. If ten attempts are required for one usable output, the effective media cost is much higher than the headline subscription implies.

Grok Build usage economics

Grok Build is available on every plan in the current web/mobile experience, but long coding tasks consume more compute than basic chat.

The latest Grok 4.7 model expands the appeal of Build for serious coding and knowledge work. Developers using it for multi-hour tasks should monitor the Build category separately.

Do not assume the consumer subscription also covers API activity.

API pricing is separate

SpaceXAI API usage has separate token and media pricing. Grok 4.7 currently starts at $2 per million input tokens and $6 per million output tokens below its higher-context price threshold, with cached-input discounts and higher long-context rates.

The API should have its own developer budget. SuperGrok does not function as a flat-rate API subscription.

Latest model versus consumer plan page

Grok 4.7 launched on September 21, 2026 and is available in the API and Grok Build. The consumer pricing page still labels Grok 4.6.

SearchSagar reports this distinction explicitly. We do not promise 4.7 on every consumer tier merely because it is the newest SpaceXAI model.

Refund policy

The September 11, 2026 consumer terms say payments already made are generally non-refundable except where required by law.

The Grok FAQ nevertheless provides a refund-request form for web and Google Play purchases. Approved refunds are typically returned to the original payment method. Apple handles App Store refunds.

This is best understood as a case-by-case support process rather than a guaranteed money-back window.

Cancellation

Web users manage cancellation in Grok billing settings. Apple and Google Play subscriptions must be managed through the respective stores.

Canceling prevents future renewal but does not automatically refund time already purchased.

European withdrawal rights

Current consumer terms provide a 14-day withdrawal right for eligible European consumers. Statutory rights vary by jurisdiction and override the general non-refundable rule where applicable.

Business versus consumer accounts

A company should not deploy consumer SuperGrok accounts just because they cost the same headline $30 as Business. Business provides team controls, centralized billing, analytics and no-training commitments.

Those governance differences become more important when employees connect company email, cloud storage or CRM systems.

Enterprise cost questions

Enterprise buyers should ask for custom throughput, connector limits, data residency, dedicated-data-plane scope, support response commitments and Grok Bot/Build usage terms.

Because list pricing is unavailable, the quote should separate seat cost, infrastructure, support and any usage-based elements.

How to choose between SuperGrok and Plus

The choice should be driven by interruptions, not curiosity. If SuperGrok regularly reaches its weekly limit during normal work, calculate how much top-up spend and lost time that creates. If the answer approaches the $70 monthly difference to Plus, the upgrade becomes easier to justify.

Plus also matters for 1080p video and priority access. A creator who needs those capabilities can justify Plus even without exhausting the standard weekly pool.

Users who mainly perform text research may find that $30 SuperGrok provides enough capacity and that the extra $70 buys little practical value.

Top-up budgeting example

Suppose a SuperGrok user purchases three $10 top-ups in a month. Effective spend becomes $60. That is still below Plus at $100, so upgrading would not save money on subscription cost alone.

If top-ups reach $70 or more repeatedly, total spend reaches or exceeds Plus. At that point the higher included usage, 1080p video and priority access make Plus more attractive.

The calculation should use several weeks of normal work because one unusual project can distort the decision.

Pricing versus ChatGPT

ChatGPT currently offers Free, Go at $8 per month in the US, Plus at $20 and Pro at $100. SuperGrok at $30 is more expensive than ChatGPT Plus but below the power-user tier.

Grok's X-native search and Build/Imagine/Voice mix must therefore justify the $10 premium over ChatGPT Plus for many individuals.

Pricing versus Gemini

Google AI Plus costs $9.99 per month, Pro $19.99 and Ultra starts at $99.99 with a higher $199.99 configuration.

Gemini offers strong Google-app integration and long paid context. Grok offers more distinctive X integration and a different multimodal/build workflow.

Pricing versus Perplexity

Perplexity Pro is around $20 per month or $200 per year, while Max costs $200 monthly or $2,000 annually.

Perplexity is more research-first and citation-centric; Grok bundles more creative and building capabilities at the $30 SuperGrok tier.

Final pricing verdict

Grok's published prices are straightforward where available. The real uncertainty is capacity because a single weekly compute pool covers very different workloads.

SuperGrok is the sensible starting paid tier for most individuals. Plus should be justified by measured weekly usage, while Business is the appropriate default when company data is involved.

Frequently asked questions