Pricing guide
Leonardo AI Pricing 2026: Plans, Tokens, Teams & API Costs
Leonardo AI pricing explained: Free, Essential, Premium, Ultimate and Team plans, Fast Tokens, rollover banks, relaxed generation, API billing and refunds.

Leonardo AI uses a freemium token model for its creative app and a separate pay-as-you-go model for the Production API. The current individual plans are Free, Essential, Premium and Ultimate. Paid plans combine monthly Fast Tokens with a rollover Token Bank, private generations and progressively larger concurrency and model-training limits. Premium and Ultimate also add unlimited relaxed generation on selected models.
Quick verdict
Key takeaways
- Free costs $0 and includes 150 Fast Tokens every day
- Essential costs $12/month or $10/month billed annually with 8,500 Fast Tokens and a 25,500-token bank
- Premium costs $30/month or $24/month billed annually with 25,000 Fast Tokens and a 75,000-token bank
- Ultimate costs $60/month or $48/month billed annually with 60,000 Fast Tokens and a 180,000-token bank
- Premium includes unlimited relaxed image generation on selected models
- Ultimate includes unlimited relaxed image and video generation on selected models
- Team Starter is $72/month for three seats with 75,000 shared tokens
- Team Growth is $144/month for three seats with 180,000 shared tokens
- Production API billing is pay-as-you-go with no monthly commitment and non-expiring API credit
Leonardo AI pricing checked on September 24, 2026 against Leonardo's official pricing page and API pricing documentation.:
AI creative platform for image, video, editing, upscaling and custom models
Best for: Creators, designers and marketing teams that want one visual AI workspace for generation, editing, motion and reusable custom styles or models.
- AI Image Editor
- Universal Upscaler
- Blueprints
- Production API
- Realtime Generation
- G2 reviewers frequently praise Leonardo AI for combining image generation, editing and creative controls in one approachable interface.
- The current platform covers images, video, upscaling, Realtime Canvas, custom models and Blueprints rather than limiting users to text-to-image.
- Paid individual plans add private generations and higher Fast Token allowances while selected models support relaxed generation.
- G2 reviewers report that output consistency can still vary and prompt refinement is sometimes required for production-quality results.
- Different models and media types consume tokens at different rates, so effective cost per image or video can vary widely.
Affiliate link — we may earn a commission.
Leonardo AI pricing plans at a glance
| Plan | Monthly billing | Annual effective price | Fast Tokens | Rollover bank | Best fit |
|---|---|---|---|---|---|
| Free | $0 | $0 | 150/day | 150 | Casual testing and public generations |
| Essential | $12/month | $10/month | 8,500/month | 25,500 | Private professional image creation |
| Premium | $30/month | $24/month | 25,000/month | 75,000 | Active image creators using selected relaxed models |
| Ultimate | $60/month | $48/month | 60,000/month | 180,000 | High-volume image and video creators |
| Team Starter | $72/month for 3 seats | Current published team rate | 75,000 shared | 225,000 | Small creative teams |
| Team Growth | $144/month for 3 seats | Current published team rate | 180,000 shared | 540,000 | Higher-volume teams |
Leonardo Free plan
Free costs $0 and includes 150 Fast Tokens per day. The allowance refreshes daily, which makes the plan more useful for ongoing experimentation than a one-time trial. Free also provides image and video generation, limited Blueprints, Flow State, basic quality, platform and third-party models, one personal collection and limited real-time tools.
The biggest limitation is privacy: Free creations are public. There is also no meaningful rollover bank beyond the small current balance. Free is therefore best for evaluating models, learning the interface and experimenting with prompts rather than confidential client or product work.
Leonardo Essential pricing
Essential costs $12 per month on monthly billing or $10 per month when billed annually. The annual equivalent is $120 for a full year. It includes 8,500 Fast Tokens every month and a 25,500-token rollover bank.
Essential also unlocks private generations, enhanced quality settings, unlimited collections, six image-guidance references, video guidance, Realtime Canvas, Realtime Generation, Blueprints and up to 10 personal AI model trainings per month. Two simultaneous generations and a five-generation queue are currently included.
For many independent designers and marketers, Essential is the most sensible first paid plan because privacy and substantially higher token capacity arrive without a large price jump.
Leonardo Premium pricing
Premium costs $30 per month or $24 per month when billed annually, which equals $288 per year. It includes 25,000 Fast Tokens monthly and a 75,000-token rollover bank.
The defining Premium feature is unlimited relaxed image generation on selected models, including Leonardo's supported Lucid and Phoenix families and selected FLUX models listed on the current pricing page. Relaxed jobs may run more slowly or face queue limits, but they can reduce how quickly Fast Tokens disappear during heavy image work.
Premium also increases simultaneous generations to three, queue size to ten and personal model training to 20 per month. It is usually the better value than Essential when image generation is frequent enough to benefit from relaxed mode.
Leonardo Ultimate pricing
Ultimate costs $60 monthly or $48 per month when billed annually, equal to $576 per year. It includes 60,000 Fast Tokens monthly and a 180,000-token rollover bank.
Ultimate extends unlimited relaxed generation to selected video models as well as selected image models. The current pricing page lists supported relaxed video models and notes that availability can change as Leonardo updates its model set. Ultimate also raises simultaneous generations to six, queue size to twenty and personal model trainings to 50 per month.
Ultimate makes sense when video or high-volume production is a regular workload. A creator who mainly generates a handful of images each week is unlikely to use enough of the capacity to justify the step up.
How Leonardo Fast Tokens work
Fast Tokens are the metered currency used by the creative platform. Different models, resolutions, media types and settings can consume different token amounts. Video generally costs more than ordinary image generation, while selected relaxed-generation workflows can avoid Fast Token consumption at the expense of speed and queue priority.
This means a plan's token allowance is not a fixed number of images or videos. The same 25,000 Premium tokens can support very different workloads depending on the models and settings a creator uses.
How the Leonardo Token Bank works
Paid plans include a Token Bank that lets unused Fast Tokens roll over up to a plan-specific cap. Essential can bank 25,500 tokens, Premium 75,000 and Ultimate 180,000. These caps equal three times each plan's monthly Fast Token allowance.
The rollover bank is useful for seasonal creative work. A marketer can accumulate unused capacity before a launch month instead of losing all unspent tokens at every reset. Once the bank reaches its cap, however, additional unused allowance cannot accumulate indefinitely.
Leonardo Team Starter pricing
Team Starter is currently $72 per month for three seats, equivalent to $24 per seat. It includes 75,000 shared Fast Tokens, a 225,000 bank capacity and 25,000 Fast Tokens per seat as the planning reference. Team workspaces include private team generations, unlimited collections, AI model training using shared tokens, Realtime Canvas and Realtime Generation.
Team Starter is useful for small studios or marketing teams that need a shared workspace and common token pool rather than separate individual subscriptions.
Leonardo Team Growth pricing
Team Growth is $144 per month for three seats, equivalent to $48 per seat. It includes 180,000 shared Fast Tokens, a 540,000 bank and 60,000 Fast Tokens per seat. Like Starter, it includes private team generations, relaxed generation on selected models, model training and six simultaneous generations.
Growth is designed for teams whose production volume would quickly exhaust the Starter pool. Larger organizations can request a custom plan with tailored limits and support.
Does Leonardo AI have a free trial?
Leonardo does not need a conventional time-limited individual trial because the Free plan remains available continuously. Users can test image and video generation every day with 150 refreshed Fast Tokens. The most important paid-only behavior to validate after upgrading is privacy, higher quality, model training and the actual token cost of the models used in production.
Leonardo API pricing
New Leonardo Production API users can use pay-as-you-go pricing with no upfront monthly commitment. Developers load credit manually or configure automatic top-ups, then pay according to the model and generation settings used. API responses include cost information, and Leonardo provides a calculator to estimate requests before execution.
Under the current PAYG model, API credit does not expire. Existing legacy API subscribers can migrate to PAYG, and remaining credits are converted into a non-expiring balance when they switch. API billing is separate from Free, Essential, Premium, Ultimate and Team subscriptions.
Leonardo cancellation and refunds
Subscriptions can be canceled through account settings according to Leonardo's current Terms. The platform's refund policy does not promise a blanket change-of-mind refund. It provides remedies for qualifying issues such as major faults, misleading descriptions, persistent technical problems, non-delivery of purchased tokens and other consumer-law cases.
Because annual billing carries a longer commitment, buyers should confirm the live checkout terms before prepaying a full year, especially if they are still learning their token usage.
What can make Leonardo more expensive?
Video is the most obvious cost driver because advanced motion models can consume tokens much faster than ordinary image generation. Third-party model use, high resolutions, multiple outputs and repeated retries can also increase token burn. Separate API usage is another cost layer for companies embedding Leonardo in products or automated workflows.
Top-up tokens are available on eligible paid plans, but frequent top-ups can be a signal that moving to the next subscription tier would be more economical.
Which Leonardo plan offers the best value?
Choose Free for learning and public experimentation. Choose Essential when you need privacy and regular professional image work. Choose Premium when image volume is high enough to benefit from unlimited relaxed generation. Choose Ultimate when video and high-volume creative production are frequent. Choose Team Starter or Growth when collaboration and shared tokens matter more than individual accounts.
Leonardo pricing compared with alternatives
Ideogram Plus costs $20 monthly or $15 annual-equivalent, Midjourney Basic starts at $10 monthly or $8 annual-equivalent, and Adobe Firefly Standard is $9.99 monthly. Leonardo Essential at $12 monthly sits between those entry points but includes private generations and a 25,500-token rollover bank, while Leonardo Free remains more useful than products with no permanent free tier.
The numbers are not directly comparable because each platform meters work differently. Leonardo uses Fast Tokens and relaxed generation, Midjourney uses GPU time, Ideogram uses image credits and Firefly uses generative credits. Compare real output from the same brief rather than assuming the largest numeric allowance represents the most value.
Related Leonardo AI articles
Final pricing verdict
Leonardo has a well-spaced individual pricing ladder. Free is useful enough to evaluate the product, Essential adds the privacy most professionals need, Premium unlocks high-volume relaxed image generation and Ultimate extends the relaxed model to selected video. The rollover Token Bank is an important advantage for users whose creative demand changes month to month.
The main difficulty is estimating cost across many models. A user generating basic images can get very different value from the same subscription than a user generating advanced video. Start with the lowest tier that meets privacy requirements, measure real token use for a complete project and move up only when repeated top-ups or queue constraints make the next plan more economical.
Expert tip
— SearchSagar editorial team